Bluetooth Marketing at Airport Düsseldorf

I thought Bluetooth Marketing was dead. But no, there is an airport trying it. Airport Düsseldorf uses 120 Beamzones from Blue Cell Networks to cover its airport with download stations. The interesting part of it is that DUS uses a performance based business model. Advertisers such as N24 pay per download and can reach as much as 100.000 downloads per month.

I will be at DUS this week trying by myself. Will see…

Read on: mobilbranche.de

——

——

——

One Response to Bluetooth Marketing at Airport Düsseldorf

  1. Pingback: How to get into Top 10 ranking in App Store « mtiblog

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: